social media marketing

The Amazing Impact of Social Media Marketing

Ten years ago, no one would have thought that the social media would have such an amazing impact on businesses like it does today. In fact, few marketing platforms offer the extensive reach that social media does. According to PC World, social media has a second, arguably more useful function in small-business visibility. The reasons […]

credit card transactions

Merchants Beware! Monitor Your Credit Card Transactions

According to Internet World Statistics, there were over 2.4 billion internet users across the globe, as at June 2012. This number has no doubt multiplied since then, with spiraling telecommunication technologies increasingly making internet access available to people even in developing societies. This bourgeoning online community of internet users is potential customers for business concerns. […]

closing down

Nine things to do before your favorite site closes

In life, only few things equal the internet in fluidness. Players get on and off board, almost on daily basis. As one site closes, another is announcing its entrance. Like the Royal Rumble, only those with the wit, commitment, right motives and goals are found standing (and keep standing). A lack of or insufficient regulation […]


Before You Make a Spend! Is that Website Reliable?

The Internet can be a wonderful place for buying and selling. Goods and services that once was far and can only be reached within one’s immediate environment can now be accessed thousands of miles away with the click of a mouse. Sadly, for every reputable website there are several others that are full of information […]

e-commerce website

How ‘Persuasive’ Is Your E-Commerce Website?

For e-commerce to succeed, businesses need know how to attract customers that ultimately become buyers to their websites. Whether a Web site is e-commerce, Informational, or transactional, it must motivate people to make decisions online that lead to better sales record, goodwill and loyalty. This involves creating customer engagement and commitment in a way that […]


The Thing About PrestaShop

PrestaShop made an in-road into the open-source (e-commerce) industry in 2007 in Paris, France. Ever since then, it has risen to become a household name in the e-commerce industry across the globe, with the primary competition coming from Magento (with American origin). PrestaShop like most open source solutions is a free open-source ecommerce and content […]

website optimization

Optimizing Your Website for Smartphones and Tablets

Proper web design and SEO are definitely key to getting the right people to your site and helping them find the answers they’re looking for. With a user-friendly interface, people can find the information they’re looking for quickly and easily without getting frustrated and turning elsewhere. A mobile-optimized site is therefore key to increasing traffic […]