e-commerce website

How ‘Persuasive’ Is Your E-Commerce Website?

For e-commerce to succeed, businesses need know how to attract customers that ultimately become buyers to their websites. Whether a Web site is e-commerce, Informational, or transactional, it must motivate people to make decisions online that lead to better sales record, goodwill and loyalty. This involves creating customer engagement and commitment in a way that […]

prestashop

The Thing About PrestaShop

PrestaShop made an in-road into the open-source (e-commerce) industry in 2007 in Paris, France. Ever since then, it has risen to become a household name in the e-commerce industry across the globe, with the primary competition coming from Magento (with American origin). PrestaShop like most open source solutions is a free open-source ecommerce and content […]